For the second accessory launch Raf Simons has collaborated with photographer Willy Vanderperre and stylist Olivier Rizzo for the new Kvadrat/Raf Simons brand campaign. While the first campaign focussed on the Shaker System, the new campaign takes its cue from the bathroom.

Shot in Antwerp, with clear Raf Simons signature, the campaign features the brand’s new accessories for the bathroom robed with talents casted by Samuel Ellis Scheinman. The Shaker System is an expanding family of lifestyle accessories that resets how we live by creating beauty from order. Collection 2 is focused on the privacy of the bathroom and consists of stylish slippers, multi-purpose clutches, and Simons’ take on the perfect toiletry bag, crafted from Vidar 4. Simons has selected the highest quality terry cotton for bathrobes and generous towels, one with signature Kvadrat/Raf Simons logo in a jacquard pattern, while the other has whipstitch detailing. Each textile is colour matched to the Vidar 4 tones.

The Kvadrat/Raf Simons Shaker system in full collection comprises 26 items available in four signature colours. The second collection was launched with in-store installations at exclusive retailers such as Antonioli in Milan, IYOUTH in Shanghai, Machine-A in London, Dover Street Market in Beijing, Matchesfashion.com and Ssense.com.

Art Direction: Raf Simons
Photography: Willy Vanderperre @Art+Commerce (@willyvanderperre)