The Lindström family, pioneers in Sweden’s luxury fashion market, has announced the launch of their own accessories brand, ENSE. With decades of experience introducing high-end fashion houses such as Gucci, Kenzo, Max Mara, and Bottega Veneta to Sweden, the family is now turning their expertise toward creating timeless accessories with a Scandinavian touch.

ENSE’s debut collection features the Sanda Tote, a bag designed for everyday elegance and functionality. Inspired by a firewood bag from the family's countryside retreat in Roslagen, the Sanda Tote blends clean lines with practical versatility. Available in two sizes and four carefully curated color combinations, the bag is handcrafted in Florence using premium calf leather from one of Italy’s most renowned tanneries.

“Our journey in fashion has always been about creating something meaningful and lasting. ENSE is a personal expression of that vision—accessories designed to be both beautiful and essential in daily life,” says Eva Lindström, founder and CEO.

The launch of ENSE marks a new chapter for the Lindström family, who sold their last retail store in 2023 to fully focus on their brand. With an emphasis on quality, craftsmanship, and timeless Scandinavian aesthetics, ENSE is set to redefine luxury accessories in the Nordic market.

The Sanda Tote is now available at www.ensestudio.com