image courtesy of Weekday

Weekday's THE CLASS OF NOT GIVING A F*CK Campaign

Written by Fashion Tales

Clothing brand Weekday announced its newest campaign for Autumn/ Winter 2023, THE CLASS OF NOT GIVING A FUCK, on July 19.

This campaign emphasizes marching to the beat of your own drum and dressing and acting the way you want. Customers of the off-beat collection inspire others to be themselves in their own respective communities.

The press shoot for the collection consists of Nona the Furry, Santana SexMachine the Drag Queen, Elsa the Larper and Viggo, the Metalhead as models. All of them chose their own clothes to wear in the shoot.

Join THE CLASS OF NOT GIVING A F*CK and be unapologetically yourself.